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Associate Media Director, Programmatic is responsible for the implementation, daily management and optimization of assigned programmatic campaigns. Responsibilities also include the training, management, and support of Digital Media Buyers. This position will assist in strategy and planning responsibilities including research and insights derived from past campaign performance and cross-client learnings. A thorough, hands on knowledge of programmatic media, Google’s Marketing Platform (CM360 & DV360), Google Ads, The Trade Desk, and Meta’s Ad Manager is required. A critical eye for detail and a love for data analysis is a must. Experience with online video campaigns and accounts that focus on CPA and ROI is a strong plus. Demonstrated success as a manager and trainer is a requirement.
As the team’s subject matter expert on YouTube, this position will continue to serve as an information hub. A knowledge of the platform, advertising tools/capabilities, and industry best practices remains foundational.
Associate Media Director, Programmatic will also be responsible for working with the Director of Programmatic Operations on departmental personnel management and strategies and objectives for continued growth.
Responsible for managing the Digital Media Buyers. Duties include, but are not limited to, training, periodic and annual reviews, personal goal setting, and assisting in any disciplinary action.
Bachelor’s degree (B.A. or B.S.)
Compensation Range: $90-$120k/year. This is the pay range Ocean Media reasonably expects it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on level of experience, relevant skills, professional certifications, market pay, and demand for the role. Ocean Media reserves the right to modify this pay range at any time.
Ocean Media Perks:
EEO/Minorities/Females/Disabled/Veterans
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