Media Planning & Buying by Ocean Media
Media Planning & Buying
Building nimble plans and flexible buys to optimize your budget in an increasingly complex marketplace.
Ocean Media’s approach to media buying is engineered to deliver better business outcomes.
Strategy
Every channel and device has a role and its own set of strengths and weaknesses. Based on your business objectives we will connect those dots and build the most effective consumer journey.
Buying
How you buy is just as important as what you buy. By analyzing market conditions and your campaign history, we determine the optimal blend of channels, from traditional to digital, to drive brand impact and business results.
Planning
Every audience has unique media consumption behaviors. We analyze this data to confirm the media plan includes the channels, content and devices that are most important to your target consumer.
Accountability & Transparency
We are an open book and share everything—pricing, audience guarantees, delivery, clearance and even our tech stack. We do not pre-purchase media that would skew our recommendations.
Strategy
Every channel and device has a role and its own set of strengths and weaknesses. Based on your business objectives we will connect those dots and build the most effective consumer journey.
Planning
Every audience has unique media consumption behaviors. We analyze this data to confirm the media plan includes the channels, content and devices that are most important to your target consumer.
Buying
How you buy is just as important as what you buy. We take into account current market conditions and a history of running ROI / data driven campaigns to determine the right mix of upfront, scatter, high profile opportunities, DR, programmatic, brand integrations, and branded content.
Accountability & Transparency
We are an open book and share everything—pricing, audience guarantees, delivery, clearance and even our tech stack. We do not pre-purchase media that would skew our recommendations.
Our media partners
Core Services
CTV / OTT / Streaming
Direct, Programmatic, Addressable
Brand Integrations
In-program
Linear TV
Upfront, Scatter, DR, Opportunistic
Out-of-Home
Digital, Video, Static
Digital Video and Display
Direct, Programmatic
National and Local
Across channels
Paid Social
Snapchat, TikTok, Facebook, Instagram, Pinterest, LinkedIn
National, Trade
Audio
Podcasts, Streaming, Radio
Branded Content
Bespoke, Native
CTV / OTT
Direct, Programmatic, Addressable
Linear TV
Upfront, Scatter, DR, Opportunistic
Digital Video and Display
Direct, Programmatic
Audio
Podcasts, Streaming, Radio
Paid Social
Snapchat, TikTok, Facebook, Instagram, Pinterest, LinkedIn
Brand Integrations
In-program
Out-of-Home
Digital, Video, Static
National and Local
Across channels
National, Trade
Branded Content
Bespoke, Native
Superior results
Take their word
Take their word
Brett Keller
CEO, Priceline
Matt Prevost
Chief Revenue Officer, BetMGM
Cheryl DeGrasse
Vice President of Acquisition & Retention, Purple.com
Aron North
CMO, Mint Mobile
Rachel Mahoney
CMO, Shutterstock
Tim Sims
CRO, The Trade Desk
