Priceline’s Spring of Reckoning


Priceline Reckon

The newest commercial from Priceline features The Negotiators (William Shatner and Kaley Cuoco) on horseback “reckoning” about Priceline’s spring hotel sale going on right now. Shatner, an experienced horseman, even gets to show off some of his riding skills in the ad.


You can view more commercials from Priceline’s media buying campaign here.