News

JustFab Growing Aggressively

10.07.13

With aggressive international expansion, JustFab Inc. has come to experience great accomplishments as a growing worldwide fashion leader. After being the first e-commerce company to move into physical retail stores, JustFab is on the fast track to success.

“JustFab is experiencing unprecedented growth worldwide as we continue to deliver high quality products at amazing prices,” said Adam Goldenberg, JustFab Inc. co-CEO. “We are adding over 400,000 new members every month in Europe, proving that our value proposition and subscription model resonates with shoppers all over the world.”

With over 35 million members worldwide, JustFab’s international presence continues to grow with the help of capital in form of existing investors and management companies like Shining Capital.

“JustFab is experiencing unprecedented growth worldwide as we continue to deliver high quality products at amazing prices,” said Adam Goldenberg, JustFab Inc. co-CEO. “We are adding over 400,000 new members every month in Europe, proving that our value proposition and subscription model resonates with shoppers all over the world.”

In addition to international expansion, JustFab continues to launch into new product categories. In particular, one exciting development includes a new line of lifestyle athletic apparel called Fabletics, co-founded by popular actress Kate Hudson. Fabletics mainly features workout essentials and focuses on easy-to-wear pieces that are made for any woman. Kate Hudson reveals:

“The most exciting part about co-founding this line is creating looks and pieces for every woman and every body type; things women can feel good in all day,” said Hudson, co-founder of Fabletics. “At Fabletics, we believe all women should be able to have hip styles and amazing quality at prices that won’t break the bank.”

Not only does Fabletics offer amazing quality, they offer a unique and personalized online shopping experiences which offers recommendations based on their style and workout preferences.

Most recently, another new collection of shoes and handbags designed by superstar Paulina Rubio debuted exclusively on JustFab on October 3. Rubio’s personal style—unique, strong, and full of personality— is shown in each and every piece of the collection and includes trends like luxe metals, neutral totes and statement clutches.

“I’m thrilled to be launching my very first collection of shoes and handbags with an innovative brand like JustFab,” states Rubio. “Every piece represents my style: strong, full of personality, and totally unique. With this collection, my style is now accessible to my fans and JustFab members.”

Rubio’s star power and fashion forward looks make for the perfect combination creating an exciting new opportunity for JustFab. Expect new television advertising will begin in the US this month featuring Rubio and her new high-powered collection.

Ocean Media provides JustFab with media planning and media buying services; helping the company grow to more than 35 million members around the world. Learn more about JustFab in the following commercial from our media buying campaign: