The Digital Strategy department at Ocean Media focuses on creating and implementing advanced cross-platform digital strategies. They manage existing client campaigns, expand adoption, and develop new client relationships. Key responsibilities include strategic media planning, budget strategy, campaign operations and oversight, data analysis, testing roadmap development, and reporting. The team collaborates with client services and digital operations to ensure successful execution of strategies. Additionally, the department continuously explores and integrates new technologies, stays updated on industry trends and best practices, and builds relationships with digital publishers to provide innovative and effective solutions for clients.

The Digital Media Supervisor, App Marketing will lead digital campaign strategy, buying, reporting, analysis, and optimization. In this client-facing role, the ideal candidate will excel in collaboration, presentations, and comprehensive client reporting. The Supervisor should demonstrate strong ownership while being receptive to feedback from both clients and internal account teams. An exceptional attention to detail and a commitment to complete accuracy are essential. Experience with highly targeted and complex campaigns, and a proven ability to manage accounts focused on ROI are highly desirable.

We are seeking an individual with experience and knowledge across paid digital marketing platforms and programmatic media including Google platforms (DV360, CM360, YouTube, Google Ads), other DSPs (Amazon, TTD), and social media channels (Meta, TikTok, Pinterest, etc.).

Additionally, a strong working knowledge of the app ecosystem inclusive of paid and organic efforts, data attribution/MMP platforms, creative strategy, and deeplinking. Key qualifications include hands-on management of app install and engagement campaigns across Apple Search Ads, Google App Campaigns, Microsoft, and other platforms. Familiarity and knowledge of tools needed to effectively manage and measure App campaigns (ie. Appsflyer, Sensor Tower, Branch, etc) is also preferred.