The Digital Media Buyer – Programmatic is responsible for the implementation of daily management and optimization of assigned programmatic campaigns. This position will assist in strategy and planning responsibilities including research and insights derived from past campaign performance and cross client learnings. A thorough, hands on knowledge of programmatic media, Google’s Double Click Ad Products (DBM & DCM), AdWords and Facebook Power Editor is required. A critical eye for detail and a love for data analysis is a must. Experience with online video campaigns and accounts that focus on ROI is a strong plus.
Bachelor’s degree (B.A. or B.S.) required
1-3 years related experience required
Must have experience setting up, managing and optimizing programmatic campaigns via Double Click Bid Manager, AdWords or Facebook Power Editor. Must be extremely detail oriented, passionate about data analysis and able to multi task in a fast paced environment.
Must be proficient in Microsoft Office products such as Word, Excel and PowerPoint
Must be experienced in analyzing data and market research